Kelly Rowland Previews New Song, 'No Pressure'
Recently, Kelly Rowland took to Instagram, to tease her up-tempo cut titled, 'No Pressure.' The singer shared the snippet last night, as she was seen dancing and mouthing the lyrics.
I'm not too keen about 'No Pressure,' only because it doesn't put a fresh perspective to Kelly's new era. Sure, it's a new path from the previous sound fans have heard from Kelly, but it's clear that 'No Pressure' is a sound many would describe as 'Up-tempo' or 'Ratchet.' This makes for fun music, but also tiring, because so many artist have attempted this 'Ratchet' sound. Yes, 'Ratchet' was a trend at one time, but so many have move passed it. It was just a phase.
I'm hoping that Kelly Rowland releases authentic material this era. Kelly is in a happy stage currently, so I expect her music to come from that particular perspective. I've enjoyed singles from Kelly Rowland such as 'Dirty Laundry,' where Kelly sings from a personal story, because I think that makes for authenic music. Meaning currently, I would expect Kelly to sing from the perspective of motherhood or love songs.
Yes, this sounds dated, but it's a new direction for Kelly, in general. It's clear that this isn't the sound many are asking for from Kelly Rowland at the moment. I'm just not looking forward to a 'Ratchet' sound from Kelly, because it doesn't seem current or organic. Kelly needs music with substance. Of course, I prefer an R&B sound from Kelly, but the singer is definitely having fun!
I mean, look at the IG clip below. She's clearly enjoying this tune. And before continuing to express my take, I'll have to hear the song in full anyway. Who knows? My thoughts could change sooner or later.