New Video: Usher – “Rivals” ft. Future
Usher isn't making smart decisions this era, as he's putting Tidal before his own music career.
“Rivals” was released earlier this week as a Tidal exclusive (Aug. 30th), before being available on all formats.
In the visuals to the Future-assisted track, Usher is seen cruising through his hometown, Atlanta and in the studio with Future.
This new track is similar to Chris Brown's “Gangsta Way” production-wise. Of course, Future wasn't necessary but I guess the singer is attempting to appeal to both his older and younger audience. At least his voice isn't too autotuned. I'm actually digging it! Listen below: