J. Cole Announces Mysterious 'First Come First Serve' Event

J. Cole Announces Mysterious 'First Come First Serve' Event
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“It’s time,” J. Cole tweeted before deleting. The North Carolina rapper replaced the cryptic tweet with the announcement of a surprise concert at New York City’s Gramercy Theatre tonight (April 16).

A tight-lipped Cole tweeted a purple flyer, which reads: “No phones, no cameras, no bags, no press list, no guest list.” The event is billed as “first come first serve,” with doors opening at 6 p.m. 

Cole just changed his social media avatars to blank purple backgrounds and some speculate this is all part of an album rollout. If so, it will be Cole’s first full-length album since 2016’s 4 Your Eyez Only.