Pharrell Announces Something In The Water Festival

Pharrell Announces Something In The Water Festival

Pharrell has announced that he has curated an inaugural festival, Something in the Water, in his hometown of Virginia Beach for later this Spring. The three-day experience will feature sets from Missy Elliott, Usher, Lil Uzi Vert, SZA, Travis Scott, Anderson Paak, Migos, Kaytranada, Mac DeMarco, J Balvin, Janelle Monáe and more.

The festival will feature several different events, including a concert on the beach and other performances at the Oceanfront stages and the Virginia Beach Convention Center. In a press release, the festival’s mission is explained as a way to “unite the community and celebrate the diversity and magic of Virginia Beach.”

In a statement, Williams also explained his motivation for bringing the festival to his hometown: “Allen Iverson. Missy Elliott. Dave Matthews Band. Ella Fitzgerald. Virginia has been home to some of the most gifted artists, athletes, and scientists to ever live. And it makes sense -- the people of Virginia are one-of-a-kind: uniquely gritty, bold, and brilliant.”

See Williams’ festival’s teaser and the full musical lineup below:

Tickets went on sale on March 8 at 12:00 p.m. EST on